5 Sales Mistakes to Avoid

In this episode, I’m sharing a real story about a pro athlete I’ve known for a while who came back and asked for my help. What unfolded turned into a powerful reminder of how we, as coaches, can best serve the people we’re here to help.

If you're a coach, trainer, or consultant, you’ll want to hear this.

I break down why over-explaining kills momentum, how simplicity wins, and the importance of actually listening to your clients. I also talk about creating real transformation—not just transactions—and how empathy, clarity, and alignment lead to better results for everyone involved.