THE CORPRENEUR BRIEF Intelligence for the executive who's building beyond the org chart. Issue #011 | Wednesday, June 17th

On Monday, I asked you to identify one type of company that has the exact problem you've spent your career solving.

I want to build on that today because there's something happening in the market right now that makes that answer more urgent than most people realize.

A World Economic Forum survey found that 41% of companies worldwide expect to reduce their workforces over the next five years because of AI. Four in ten companies. Already planning for smaller headcounts. Quietly. Methodically. With spreadsheets and timelines, their employees will never see.

Now here's what I want you to connect. The company you identified on Monday, the one with the problem you've spent your career solving, is likely inside that 41%. They are cutting the internal roles that used to handle that problem. Which means the internal expertise they used to rely on is leaving. And they still have the problem.

That's your opening.

This is exactly what I mean when I talk about the market self-correcting. Companies are cutting now because they believe AI can handle it. Some of it can. But the strategic judgment, the leadership experience, the contextual wisdom that comes from years inside a real organization, that's not something they can automate. And when they realize that, they are going to need someone from the outside who already has it.

I believe we are moving toward a world where the three to four day work week becomes the norm because AI handles the repetitive and the administrative and humans show up for the high judgment work that actually moves the needle. That future is coming. But right now in this first wave, companies are overcorrecting. And the professionals who have built an external platform by the time the market finds its balance are the ones who get to name their terms.

This week I want you to take the company you identified on Monday and write one sentence that describes the problem they have and how your specific background positions you to solve it. One sentence. That's your advisory positioning statement in its earliest form.

Come back on Friday. We're going to reflect on what this week has built.

Take the Corporate Income Audit and map your positioning to market demand. Take the audit here.

Bring your positioning statement into the community. Let's sharpen it together. Join The Corpreneur Community here.

Jay Britton

Preparation × Discipline = Compound Interest